GRIFOLS | ISBT MILAN 2025

A multi-zonal layout that simplifies visitor flow and defines key areas, including a reception area, meeting pods, lounge zones and interactive spaces. With its white surfaces and clean lines, the setting exudes a professional clinical aesthetic.

An expansive curved canopy frames the open-access island format and brand presence. Coupled with vibrant accents in blue, orange and cyan, they energise the space and create a visual focus.

Vertical display totems with illuminated graphics support navigation and deliver a consistent brand journey. Extended interaction and flexibility are encouraged by tiered counters, demo areas and casual seating areas. Suspended lighting fixtures highlight key locations while preserving an open view.