VERANOVA | CPHI FRANKFURT 2025 | 90M2

Built on a familiar footprint and previous design to adhere to sustainability and introduce subtle shifts in layout and detailing.

A bold architectural canopy hovers above, anchoring the space and framing the dual V-shaped counters that support reception and hospitality functions. 30m² of laminated glass and 21m² of lightboxes, the stand is structured around solid melamine walls that carve out focused meeting zones and open lounge areas.

Textures are clean and tonal with wood laminate finishes and decorative planting that soften the space. The suspended black truss system holds both lighting and backlit 3D logos to increase brand presence. Private rooms are positioned behind frosted glass panels while the central pathway flows along timber-style flooring to guide visitors through the stand.

With a balance of function and detail, the design continues the brand journey while feeling refreshed and site-specific.