QIAGEN | ESCMID MUNICH 2026 | 160M2

This connected innovation concept combines contemporary, user-centred design with interactive technology. A suspended illuminated banner frames the perimeter to create an immediate brand presence, while LED lighting and digital displays bring a futuristic feel.

Underneath, curved backlit demo stations, integrated with screens and iPads, invite visitors to interact. Private demonstration and meeting zones bring functionality while offering a peaceful setting for one-to-ones. A large LED wall and UHD screens ensure presentations land with visual impact.

Lounge zones with high-end furnishings create a natural space for networking, and a customised interactive totem adds an engaging focal point to the stand’s flow.

The palette of printed fabric graphics, glazed vinyl, illuminated acrylics and warm wood accents ties this multi-zone layout together, creating a cohesive atmosphere that feels as sophisticated as the science it represents.