PHARMATHEN | CPHI FRANKFURT 2025| 300M2

This year’s Pharmathen stand builds on last year’s concept by reusing components and an architectural flow to create an even more stimulating and sustainable experience.

The iconic dual-arch structure frames the space with integrated lighting and soft curves, wayfaring visitors into a bright, wood-accented interior that perfectly balances openness with intimacy.

The space features a variety of hospitality and lounge areas that flow alongside glass-enclosed private meeting rooms. The huge overhead banner creates a powerful brand presence, while illuminated planter walls create a welcoming and verdant environment.

The stand reflects a modern pharmaceutical brand through clean lines, quality furniture and natural finishes, creating a fresh and professional look. This design transforms function and simplicity into a high-end brand experience that feels modern and inviting by using a more fluid layout and a wider range of materials.