WHAT IS A VIRTUAL EVENT?
Virtual trade fairs are quickly growing in popularity amongst exhibitors and marketing professionals, thanks to the considerable reduction in costs and huge return on investment (ROI). The ability to generate potential leads without the added travel and accommodation expense is attractive for the vast majority of companies, and allows for greater diversity amongst exhibitors and attendees. The virtual trade fair also lends itself perfectly to ‘hybrid’ events.
Our OBJECTIVE is to reach as wide an audience as possible and provide profitable educational and online business opportunities to all demographics.
HOW DO THEY WORK?
Our team of event organisers, creative directors and technical support staff will help you organise your set-up every stage of your remote transmission, from the brief creation and action plan, to the test run with the different speakers or presenters, and both during and post-event. You’ll be taken care of from concept to completion, and we’ll make sure we meet and surpass your expectations. You’ll have the option of a video production service (film crew, sound engineers, scene setting, lighting etc.), should you be planning to film on stage or in a corporate space of your choice.
WHAT KINDS OF VIRTUAL EVENTS DO WE OFFER?
> FAIRS
> WORKSHOPS
> CHATS
> MEETINGS
> CONGRESSES
> TRAINING SESSIONS
> CONFERENCES
> EDUCATIONAL SESSIONS
> SHAREHOLDER MEETINGS
> PRODUCT LAUNCHES
> ANNUAL COMPANY CELEBRATIONS
1. VIRTUAL CONGRESSES, FAIRS & CONFERENCES
Areas included:
LOBBY OR HALL
On joining the virtual conference, attendees will enter a completely personalised lobby space, where a corporate video will welcome them.
The buttons at the bottom of the screen will grant them access to the Auditorium, Exhibition Area, Resources Centre and Networking Lounge.
Choose between multiple templates or upload any image to create the perfect bespoke design.
EXHIBITION AREA
The Exhibition Area within the Virtual Trade Fair offers attendees the opportunity to browse exhibition stands.
An exhibitor directory helps located specific stands, all with the click of a mouse.
Attendees can easily adapt their search criteria to find cabins that meet their individual requirements.
EXHIBITION STANDS
Suppliers can choose between 13 stand templates or opt for a bespoke design.
Virtual event stands can include any digital content including documents, videos, links to websites and social media, surveys and rewards. When a visitor enters a cabin, representatives receive an alert.
Chat options include: private voice call, video chat, direct message or the “drop your business card” option, to allow the sales representative to call you back.
AMPHITHEATRE OR AUDITORIUM
Attendees can visit the virtual Auditorium to view both live or pre-recorded seminar presentations. These can include:
• Q&A session.
• Voting.
• Surveys.
• Presenter biographies and downloadable resources.
• Presentations can be organised in several sessions.
• By attending sessions, visitors have the ability to gain rewards.
NETWORKING AREA
The Networking Lounge offers networking functionalities such as schedules debates, public message boards, group chats by topic and discussion forums.
Organisers can allow visitors the ability to connect in groups or individually. You can also segment by profiles or topics of interest.
RESOURCE CENTRE
A central repository for conference material including videos, documents, links to websites with search tools and bookmarks.
Virtual conference material can be organised into different content windows or a “multimedia wall”.
Tell us about your attendees’ profiles and we will help you create the ideal strategy to help guide them through the content on offer.
2. PRODUCT PRESENTATION/ SHAREHOLDER MEETINGS
Current circumstances mean large audiences are no longer an option, forcing us to find alternatives to traditional communication methods. This new reality involves journalists connecting us to press conferences from their homes in an immersive 360º television studio, streamed live for all the attendees tuning in. A whole new style of presentation, carefully put
together for the viewer’s enjoyment. This will no doubt change the way we organise and attend events going forward.
Anyone logging in to the session will have access to all the event details and presenters will build anticipation in the days and weeks leading up to the event with targeted email campaigns, continuing the follow-ups throughout. This demonstrates the conscious efforts and sector-wide push to innovate and come up with incredible projects, whatever the circumstances.
3. PRODUCT CHATS, TRAINING AND EDUCATIONAL SESSIONS WITH LIVE AUDIENCE INTERACTION
Find the perfect balance between technology and services to create a virtual conference that will have attendees glued to their seats. Standard web seminars and live streaming sessions are generally one-way conversations. In the virtual arena, the listener becomes an active participant.
For this kind of live or semi-live presentations (audio, slides and video) we can reach any audience on any device. These include: chats, Q&A sessions, voting, games with rewards and social media integration.
4. CORPORATE EVENTS: WORKSHOPS, MEETINGS AND ANNUAL COMPANY CELEBRATIONS
We create an online event where participants from all areas of the company can develop and learn about things such as workplace risk management, for example. Apart from being a great way to offer online training, subject matters that may often be considered uninteresting are now presented in a much more dynamic and enjoyable way.
WHAT TOOLS DO WE USE?
Q&A: AUTOMATICALLY SELECT & FILTER THE BEST QUESTIONS AND ANSWERS FOR YOUR PARTICIPANTS
Collect and display your attendees’ questions in real time. Assist their participation and implication in topics being debated, and share the chosen answers live.
• Time to vote! Give your participants the ability to decide on the most relevant questions by voting.
• Anonymous questions: increase the number of responses and their quality by choosing anonymous participation.
• Moderator: activate the moderator function to allow you filter questions easily as they appear in real time. You’re in control of what is being asked.
EVENT GAMIFICATION & LOYALTY AWARDS
Events are always effective when they meet the brief of bringing people together and inspiring them to take action. Games help you do both those things easily.
Start by rewarding those that visit all areas of your event and also those that rank high in terms of participation.
PRIVATE SOCIAL NETWORK
Offer your participants their own social network within the event.
They can upload photos, comment and like discussions on the event wall.
Whilst you maintain full control over this feature, the social network will allow you build a community around your event and give participants the freedom to comment on the event as it happens.
LIVE SURVEYS: ATTRACT YOUR AUDIENCE WITH LIVE VOTING
Connect with important data about your attendees in real time. Ask them for their opinion and let them vote straight away from any device.
• Choose the questionnaire format that works best for you
• Build a new questionnaire in a matter of seconds
• Check results straight away
ADVANTAGES
WHY CHOOSE US?
>>We deliver you a bespoke project as your holistic supplier.
>>We offer you an easy-to-use platform.
>>We provide effective tools to help build your brand.
>>We create bespoke experiences.
>>We carry out an exhaustive review of results – boost your event ROI.
>>We give you detailed reports about participants and their areas of interest.
>>We design exhibition areas that ooze personality, with interactive and functional stands.
>>We build backgrounds and offline functionality that works with the overall aesthetic impact.
>>We’re online to help you throughout your event.
>>We offer you all our event management expertise to make sure everything runs according to plan.
METIC 2018
TECH DATA ANNUAL CONGRESS
13 MARCH 2018
BARCELONA
1700 ATTENDEES
PRO EXPO and Tech Data, both leaders in their respective fields, began working together in 2012 and have strengthened their partnership at every event since then.
Take a look at this video and hear the Director of Marketing Services for Spain talk about her experience working with us.
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