VIACCESS-ORCA | IBC AMSTERDAM 2025 | 100M2
A contemporary open-island concept, defined by crisp white architecture, luminous detailing and layered textures. A sweeping 19m curved arch with an integrated LED screen delivers prominent digital content and instant brand visibility, reinforced by illuminated 3D VO logos throughout the space.
A huge curved arch crowns the design, integrating a wraparound LED screen that delivers high-impact digital content and reinforces the “Always Evolve” brand message with strong visibility across the hall.
A reception desk at the front of the stand, anchored by a VO logo and greets visitors into the space and its designated zones. Freestanding demonstration totems display Viacess Orca technology, while a café-style bar counter and laid-back seating create a sociable setting for networking. Two enclosed private meeting rooms provide the ideal environment for intimate discussions.
The clean architectural lines are softened by warm timber slats, printed vinyl walls, high-end finishes, and greenery accents. Subtle RGB lighting and integrated displays provide vibrancy, while pathways naturally direct movement throughout the stand. The result is an inviting space that promotes discovery and networking and delivers a compelling brand statement.
“Everything went well. The booth worked as expected and my team loved it. We also received positive feedback from external stakeholders.”
“Your team did an excellent job, was very helpful and the booth was delivered early enough for set up. Thank you for everything.”
Viaaccess-Orca | Marketing
