CONCEPT MEDICAL | EUROPCR PARIS 2024
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Together with the client’s marketing team, we created a high-tech meeting space using architecture and multimedia to present the concept medical brand and highlight its uniqueness, strategy and global presence.
The multimedia part consisted of 3 curved screen walls with a sphere screen in the center. we used more than 150 sqm LED screens and a 360-degree sphere screen in the multimedia center, the connections on all screens were linked and told a story of the brand its products and technology.
We placed a range ( 7 units) of plasma screens in each meeting space and 2 touch screens to demonstrate the new android app, developed by our client.
The plasma screens were presented in different sizes starting from the biggest – 98” (located in the bar area) to 55 in the lounge area and meeting rooms.
For the architectural part of the zone, we created semi-transparent fabric walls, specially produced and painted the profile structure.
To create different areas we have worked with a wide range of materials, carpet/mirror/grass floor finishes.
Laminate and moss walls, beMatrix system with printed graphic images. The booth had many light effects, professional lit to put ascents on fabric walls, neon logos and slogans, an illuminated lightbox, 3D illuminated letters huge (self-standing) and small (on walls), we also produced a rotating lightbox with the brand emblem.
“Pro Expo stand out from other companies. They were very different. The project was really creative. We felt like they wanted to be part of the team, not just a supplier and listen to our ideas. They adapted the project.”
“We can see customers are coming, asking questions. We have a good flow and people going from one station to another. I’m very satisfied with the booth. It would be a real pleasure for me to work again with them and to advise them to any company.”
Concept Medical | Marketing Manager